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realEstate1 refuses to re-brand as mediation with REA breaks down

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Further to this article posted on B2 Realestate.com.au takes legal action against Realestate1.com.au, recent mediation has taken place between the two parties in attempt to resolve the dispute. From a press release today:

After a final mediation with the REA group yesterday, realEstate1 is refusing to be bullied into re-branding and will be fighting in the Federal Court for the right to use the generic term ‘real estate’ as part of their registered trademark.

A court date has not yet been set.

realEstate1 Managing Director Geoff Luff said;

“It is disappointing that the REA Group is continuing with their legal action against realEstate1. However, we look forward to a favorable outcome.“

It is business as usual for realEstate1, who are still offering a FREE to List Membership for agents Australia wide. Agents wanting to list their properties on realEstate1 can register here.