PropTechNOW

Business2.com.au goes Responsive

2 minute read

Over 10 years of www.proptechnow.com.au we have tried our best to bring our Real Estate Agent audience the best experience possible for getting information about news and information technology related to their real estate business. We have had some terrible designs (I cannot even look back on some of them) and we have had some good ones. Over the past 3 or 4 years we have tired to simplify the offering and if you look out our website now and took away the content, you would be left just a logo, some advertising and a lot of white space. This is deliberate. Creating a news and information technology website it is all about the reader experience and in this instance content is king. Give business2.com.au a try on your mobile devices and just see how it works!

Responsive Design

To the untrained eye not much has changed, but the infrastructure behind this is a responsive framework – and you will be hearing a lot more about this in coming months and years. A responsive framework allows you the reader to experience the website on any modern mobile device. The content scales to fit the users device. This eradicates the need for a separate site layout for detecting mobile phones and tablet devices. Everything scales down to fit the user device.

Wikipedia Explanation

Responsive Web Design (RWD) essentially indicates that a web site is crafted to use Cascading Style Sheets 3 media queries, an extension of the @media rule, with fluid proportion-based grids (which use percentages and EMs instead of pixels), to adapt the layout to the viewing environment, and probably also use flexible images. As a result, users across a broad range of devices and browsers will have access to a single source of content, laid out so as to be easy to read and navigate with a minimum of resizing, panning, and scrolling.

Costs

The costs can vary greatly and it is best to do this on your next website upgrade.If you are in the planning stage of a new website, talk to your web developer about Responsive Design. If you are getting a personal blog for real estate professionals, then you should insist on it being Responsive.

The Video Above is a Quick Little Intro from http://www.upanupstudios.com