PropTechNOW

Content and digital experts join forces to deliver fresh content directly into real estate websites

2 minute read

Australia’s leading real estate content library The Real Estate Voice is proud to announce a content partnership with digital real estate marketing experts Agentpoint. Through the power of this partnership, Australian and New Zealand real estate agents can receive a feed of fresh, updated relevant content straight to the news blog of any website using a fully integrated service.

This improves the speed of posting relevant and engaging content for agents while reducing the manual processes by up to 90%.

Despite many agents understanding fresh relevant and regular content is a critical component of their content marketing strategy, lead generation and brand awareness, most struggle to find the time to research, write and post relevant content consistently.

Additionally, outsourcing content writing is an option, however hiring a copywriter, journalist or staff member to write content is not always prudent. If the writer is unable to capture the agent’s industry knowledge and leverage their experience, it can harm an agency’s reputation, brand and lead generation efforts.

Through The Real Estate Voice and Agentpoint content partnership real estate businesses in Australia and New Zealand will benefit from: