IPMG has acquired leading real estate software and solutions provider ReNet as part of its strategic plan to deepen its service offering in the online real estate market.
Established in 2002 and based in Coffs Harbour, the sole focus of ReNet’s experienced and talented team has been on servicing the real estate agency solutions market.
This has earned ReNet the reputation as one of Australia’s leading, independently owned providers of customer relations management (CRM), front office and workflow software solutions to real estate agents.
Both ReNet and IPMG’s existing online real estate brand homehound.com.au, will fall under the stewardship of Scott Schindler, current CEO and founder of ReNet.
This arrangement will take advantage of existing synergies, creating additional value for joint clients of the businesses and positions IPMG for growth in the online real sector over the coming years.
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ReNet is a leading provider of real estate agent CRM, front office and workflow software-as-service-solutions.
ReNet’s core product is its software-as-a-service solution which is accessible through smart phone, tablet or PC and enables real estate offices to efficiently manage activities such as customer relations management (CRM), e-marketing, print marketing, listings management (including pushing listings to classifieds portals), workflow management and agency website integration.
In addition, ReNet provides related Professional Services to subscribers of its core product. These services include website design, maintenance and integration with ReNet, customer design of e-marketing and print marketing templates, initial configuration services and professional training.
‘Your Best Friend in Real Estate’, homehound.com.au is a user-friendly and content rich online real estate site.
The features unique to homehound.com.au that are much loved by property seekers include mapped search results, quick and efficient search process (view all properties in a suburb on one map without clicking through pages); plus the site remembers recent searches, suggests streets and suburbs as you type, saves properties without needing to be logged in and shows properties in neighbouring sub suburbs as you type, saves properties without needing to be logged in and shows properties in neighbouring suburbs.
IPMG is the largest privately owned marketing communications group in Australia, operating seamlessly across emerging and traditional channels to drive customer engagement.
Its network includes Creative, Production and Engagement Agencies; Digital Media; Hosting and Managed Services; Public Relations and Communications; Printing and Packaging.
Founded in 1887, today IPMG employs over 1,300 people and generates revenue in excess of $400 million annually.
For further information relating to IPMG and its businesses visit ipmg.com.au.