Real Estate Connect – San Francisco

3 minute read

This weeks I spent a few days in San Francisco at the Inman Real Estate Connect conference. I had the pleasure of doing a talk on “Kick Ass Real Estate Websites” with Chris Pearson from For those of you who do not know, Inman is a real estate news and technology website, very much like but slightly bigger (by a factor of about a million).

Whilst I was there I decided to give my FlipHD video recorder a run and do a few little interviews with some vendors I found that had interesting software that could benefit the real estate industry. Some of these are USA specific, but some also offer services in Australia.

So here are the interviews (please forgive the shoddy camera work)

Go Paperless – Mehrdad Alaei

Go Paperless Solutions provides software for the mobile real estate professional. Real Estate Dashboard and eSignOnline will change the way you work. I caught up with Mehrdad Alaei to talk a little about his software.

Go Paperless – Mehrdad Alaei from Peter Ricci on Vimeo.

More Information:

NabeWise – Ann Baldinucci

Nabewise allows you to search for neighborhoods based on preferences by offering real time rankings and a neighborhood scorecard in key categories such as quality of life, people, things to do, character and schools. I caught up with Ann Baldinucci for a quick chat.

NabeWise – Ann Baldinucci from Peter Ricci on Vimeo.

More information: – Chris Pearson

The Thesis Theme for WordPress is a premium template system designed to serve as the rock-solid foundation beneath any kind of website. Simply put, Thesis is powerful. It has a remarkably efficient HTML + CSS + PHP framework and easy-to-use controls that you can use to fine-tune each and every page of your site with a tactical precision that has never been possible before. I caught up with Founder and co speaker Chris Pearson to chat a little about his software. – Chris Pearson from Peter Ricci on Vimeo.

For more information: – Emil Sheth

Qonnect allows real estate agents to efficiently push their listings content to mobile. The software also works with QR Codes. I spoke with Emil Sheth about this software. – Emil Sheth from Peter Ricci on Vimeo.

More information:

WordPress – Jane Wells

Jane is the user experience lead for WordPress, and has worked in the web industry for 10 years. Though her apartment is in the East Village, she spends much of her time traveling to WordCamps and meeting WordPress users to incorporate their feedback into each new version. I spoke with Jane about WordPress and her role within the community.

WordPress – Jane Wells from Peter Ricci on Vimeo.

For more information:

Street Advisor – Justin Adler is an online community where people talk, learn and discover what life is like in millions of streets and cities worldwide. Connecting Real Estate Professionals with local home buyers, renters and sellers. I spoke with Just Adler about the software.

Street Advisor – Justin Adler from Peter Ricci on Vimeo.

More information: – Avi Gupta

SmartZip analytics offers independent investment ratings and analysis on over 70 million homes nationwide,which helps home buyers and investors make better informed, more confident home purchase decisions. I spoke with Avi Gupta about the software and services. – Avi Gupta from Peter Ricci on Vimeo.

More information:

Well, that’s all from Real Estate Connect San Francisco today. Next week we will be posting an interview with Simon Baker about his new venture!

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  • Emily Sim
    Posted July 16, 2010 at 9:53 am 0Likes

    Thanks for bringing a little bit of Inman Real Estate Connect to us Peter, the videos feel like confirmation of what has been talked about for a while here but has yet to manifest. Looking forward to seeing more suburb experts.

  • Peter Ricci
    Posted July 16, 2010 at 10:00 am 0Likes

    Thanks Emily, yes it was good, there are a lot of good ideas in the marketplace. I especially like I think the ideas/data they bring to suburbs are excellent. They are a small organisation, with some savvy talent behind them – a good pick for a possibly Domain or MyHome to add to their websites (as REA are already aligned with the excellent, from what I understand it would take that long for them to cover all of Australia’s major cities.

  • Craig
    Posted July 16, 2010 at 10:05 am 0Likes

    There is also an article from the conference about Google’s real estate interests.

  • Charlie
    Posted July 16, 2010 at 10:41 am 0Likes

    Peter, I also agree – Nabewise is great. When I was in NYC for Inman in Jan I also took my handycam and video interviewed Andrew Kremolish (one of the Nabewise developers) – I think they had 3 staff then, and they had only just launched the service that very week. It ended up in our TV show (

    While the conference presentations are great, I loved walking through the trade show area, down ‘start up alley’, talking with and viewing the new technologies being developed for real estate. Like I’ve died and gone to heaven! (sad, but true)

  • Peter Ricci
    Posted July 16, 2010 at 12:19 pm 0Likes

    Craig, I will have an article up for Google in coming weeks addressing this very thing.

    Charlie, yes they actually mentioned your name and your website. Startup Alley is pretty cool.

    I think it’s a little too expensive for most startups though, I would like toi see Inman really drop the prices for these companies.

    Qonnect is a pretty cool application as well – pity their website is not ready. They charge $15 USD per month per agent to have their own mobile website.

  • Brian Wilson
    Posted July 17, 2010 at 3:39 am 0Likes

    Helpful post. I appreciate the video having missed the conference this year. I would love to know what new website you are most impressed with? Is it the Nabewise one?

    I thought Streetwise looked familiar. I didn’t know until now that used a white-label version of it. Do you know if the content added on white label version is stored and shows on or are the content sets independent?

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